The trend is your friend, but while you can ride it for so long,…

The post Top 10 Cryptocurrencies to Watch in 2022 appeared first on Coin Journal.

Magic Leap 2 is coming later this year with the widest field of view transparent optics yet. The first specs were revealed this week:

The first day of Keyfest 2022 highlighted the growth of the Lightning Network and Taproot, and reflected on the future of Bitcoin.

As of Saturday afternoon, the crypto market looks the greenest it has looked in 2022 so far.

Axie Infinity (AXS), like most other metaverse and blockchain gaming tokens, has been falling…

The post Axie Infinity (AXS)’s downtrend is stalling – Is a trend reversal coming? appeared first on Coin Journal.

The long-term trend for Cardano has been downward. It broke beneath the $1.91 mark in November and has steadily fallen to the $1.2 level since then. In recent weeks, the price fell as low as $0.91, although it rebounded back above $1.  There was some indication of an incoming bounce for Cardano from the $1 […]

The relationship between cryptocurrencies and the people at Capitol Hill has not always been smooth. It however seems the rift could soon fade away as regulation talks pick pace with some politicians already developing interest in crypto assets. According to a recent report by Unusual Whales, a platform that tracks unusual market activity, more Congress […]

Technology is dynamic, and so are sales and marketing strategies. The Metaverse’s emergence is a relatively new phenomenon in the realm of technology and is gradually picking up pace in recent times. As digital marketing has progressed significantly over the last two decades, the metaverse has baffled many businesses and marketers. Will they, however, use the metaverse to their advantage to avoid being in the dark? Metaverse is gaining popularity as virtual reality (VR) and augmented reality (AR) become more prevalent on the internet. Last year, it was estimated that around 85 million consumers will be able to experience AR or VR at least once each month.  While the Metaverse isn’t exactly what science fiction has depicted it to be, it nevertheless offers unimaginable value as a new computing platform. Let’s Understand Metaverse The term ‘metaverse’ refers to a virtual environment where you can enter a completely different universe by using AR and VR equipment. That universe is entirely virtual, and technology is responsible for all inventions. It also allows you to test out a variety of activities, such as speaking with friends and new people, attending events, traveling to any site, and attending conferences inside the specific metaverse. You also obtain NFTs (Non-Fungible Tokens), which you may use to buy or sell your services. Once Meta transforms the currency into these NFTs, you’ll work with cash. Furthermore, you will receive a reward also. Metaverse and Marketing Now that you understand what the metaverse is and at what level it exists, let us look at how marketers will use this technology and trend to their advantage. Marketers are flocking to the metaverse for a variety of reasons. Its all-new, and faster connections are now available to help support the growth of the environment. However, the most important reason is that marketers want to focus on and keep Millennials as well as Gen-X updated and involved with their products and technology. And metaverse allows them to do so in a unique way. Based on the level of engagement that companies are already receiving, it’s apparent that this selling tactic is working and will continue to work. Examples Fortnite and Animal Crossing games offer Meta events for the gaming world. The Coca-Cola firm successfully collected about $500,000 cash for the meta-universe in 2021. In 2021, Gucci teamed up with Roblox, the ruler of the gaming industry, to sell their products in the metaverse. Gucci launched the Gucci Garden on Roblox, a virtual experience to complement the Gucci Garden Archetypes, a real-world project that took place in Florence, Italy. Gucci also released exclusive digital sneakers, Gucci Virtual 25, that are worn virtually in AR or used in apps like VRChat and Roblox. Microsoft is working on digital avatars to be launched in 2022, which will allow attending conferences and official seminars more effectively. Nike is working on a project where gaming, fashion, and entertainment will be experienced with the use of AR equipment. Within the meta-universe, H&M, the world’s largest apparel retailer, recently opened the world’s first clothing store. Customers can buy clothes and other things for real money here. However, because the public is still in the early stages of accepting this trend, the full process will take time. Vans, the skateboarding company, has introduced a virtual skatepark in Roblox that allows players to try new tricks and earn points that they can use to customize their avatar in the virtual store. The statistics reveal that their online park has received over 48 million visitors to date. How Can the Market Adapt the Metaverse? Creating marketing experiences that sync in with real-world events or are similar to what your entire team is already doing in the real world is a great way of keeping loyal customers and attracting a potential audience. Within the metaverse, you can deliver virtual advertising. Metaverse is interactive and immersive in nature, therefore you should take advantage of this by providing a similarly immersive experience with your advertising and marketing efforts. Create branded installations and events that consumers will participate in, instead of placing simple adverts. (The Gucci Garden gives an immersive experience.) People love collecting items, and the metaverse provides them with the same experience. Businesses can provide the same experience in the metaverse by providing assets or limited-edition items to be collected in the metaverse world. (The Gucci Garden provides the Collector’s Room where people collect Gucci items through NFTs.) Individuals are against advertising. As marketers, it is important not to show up unexpectedly when customers are already there. Furthermore, since you may be attempting to connect to these users, you’ll want their positive feedback. Keep in mind that you can’t simply enter a new platform without taking the new format into consideration. (Brands like Gucci first connect with the Roblox developer community before creating items … Continued

The post Guide to the Metaverse for Marketers appeared first on Cryptoknowmics-Crypto News and Media Platform.

In mid-May 2021, the American multinational technology company Nvidia Corporation revealed that it added a hashrate limiter to curb the use of cryptocurrency mining with its graphics processing units (GPUs). However, crypto miners now say the move was pointless, and the mining organization Nicehash details that the hashrate limiter scheme introduced by Nvidia “did not […]

The most interesting reads, podcasts, charts, and opinions from the internet this weekend -- curated for you by the Protos newsroom.

The post The Weekend Shift: Tennis, Soups, Premium Sneakers appeared first on Protos.

Editorial: A quest to get three generations into VR together is proving more difficult than expected.

Blockchain games vary wildly in quality, where does Blankos Block Party fall?