– Accursed Share (https://accursedshare.art/), a production studio leveraging smart contract technology to push the boundaries of cryptoart, has announced a creative partnership with Wilmore Crossing Academy and New York Times best-selling author, Merlin Sheldrake. Together they will launch an NFT collection based on his award-winning book, Entangled Life: How Fungi Make Our Worlds, Change Our Minds, and Shape Our Futures. The NFTs are digitally curated from Sheldrake's personal studies of three-dimensional scans of thousands of sliced and rendered samples of plants and fungi exploring their codependent intimacy. The NFT collection, featuring his book and studies, will consist of 9,950 NFTs created with the help of screening technology and powered by Algorand's carbon-negative blockchain. The NFT drop starts February 10, 2022 at 6PM UTC. The first 1,000 unique ALGO addresses will receive a free animated NFT from the Entangled Life collection, while the top 100 referrers will receive a more exclusive NFT with dynamic features and surprises. 

“Fungi form living networks that can sprawl over tens or even hundreds of metres. These networks are decentralised, with no head or brain. And yet, fungi are able to integrate an unceasing flood of sensory information and engage in sophisticated trading relationships with plants, striking compromises and resolving dizzyingly complex trade-offs. Fungal coordination is dispersed across their networks, taking place both everywhere at once and nowhere in particular,” said Merlin Sheldrake. “I like to imagine the bewilderment of an extraterrestrial anthropologist who discovered only yesterday, after several decades of studying modern humanity, that we had something called the Internet. It's a bit like that for contemporary ecologists, grappling with the many ways that networks of symbiotic fungi change our understanding of how organisms interact.”

The NFTs in the Entangled Life collection showcase the symbiotic relationship between fungi and plants, highlighting how essential fungi are to life. More than 90 percent of plants depend on this relationship, making it a more fundamental part of planthood than flowers, fruit, leaves, wood or roots. Sheldrake explores how fungi form decentralized underground networks with plants, sometimes known as the ‘Wood Wide Web.' The NFT collection reveals an intimate view at these subterranean roots that make up the base of the food chain and sustain the future of all life on earth.

“Bridging biology with decentralized technology and NFTs is an ideal representation of how fungal networks work together to sustain life,” said John Connor, CEO of Accursed Share. “Merlin's work explores decentralized decision making and resource coordination in fungi, concepts which can help shape the way we understand and design optimal functioning DAOs and other web3 entities.”

Sheldrake explains that all organisms have a method to map and preserve their history. That is among one of the similarities that may be inferred between fungi and the blockchain as both act as decentralized entities with the ability to permanently store information. Blockchain has a similarly fashioned, immutable ledger, which helps record a timescape of inalienable history. Much like humans in the real world and in the Metaverse, fungi are able to navigate their environment, make decisions between alternative causes of action, form complicated and elaborate relationships within their intricate environments—all while achieving and sustaining their form as a decentralized entity. 

Since Accursed Share is an artist-led production studio and art accelerator focused on furthering the limits of NFT art, this collection truly breaks boundaries by bringing together art, education and science. Through its narrative-driven cryptoart pieces and installations, Accursed Share unlocks the creative realm of possibility through smart contracts and multifaceted and dynamic NFT creation. This collection fully embodies this mission, with a portion of proceeds going toward Merlin's study of decentralization in fungal networks and another in support of the Fungi Foundation. 

For more information, please visit https://accursedshare.art/ and sign up for the whitelist here. 

About Accursed Share:

Accursed Share is an artist-led production studio and art accelerator focused on pushing the limits of NFT art. In addition to producing narrative-driven cryptoart pieces and installations, Accursed Share is developing a no-code platform to unlock dynamic NFT creation for everyone, including artists who are not blockchain or smart contract developers.

About Merlin Sheldrake: 

Merlin Sheldrake is a biologist and author of Entangled Life: How Fungi Make Our Worlds, Change Our Minds, and Shape Our Futures (2020). He received a Ph.D. in tropical ecology from Cambridge University for his work on underground fungal networks in tropical forests in Panama, where he was a predoctoral research fellow of the Smithsonian Tropical Research Institute.

Entangled Life, a New York Times and Sunday Times bestseller, has been translated into twenty-two languages and has met with widespread critical acclaim. It was described by The Wall Street Journal as ‘food for the soul'; by The Guardian as ‘brilliant' and ‘entrancing'; by The Observer as ‘wondrous'; by The Mail on Sunday as ‘dazzling'; by The Spectator as ‘truly astounding'; by The Telegraph as ‘mind-boggling. Entangled Life won the Wainwright Prize 2021 and the Royal Society Science Book Prize 2021. It has been nominated for a host of other accolades, including the British Book Awards Book of the Year 2021 and the Rathbones Folio Prize 2021, and been selected as a Book of the Year by The Times, Daily Telegraph, Sunday Times, New Statesman and Time, among others.

Merlin's work has been endorsed by numerous scientific, literary, and public figures, including: Margaret Atwood, Russell Brand, David Byrne, Tyler Cowen, Elizabeth Kolbert, Jaron Lanier, Helen Macdonald, Robert Macfarlane, Michael Pollan, Paul Stamets and Ed Yong. His writing has inspired a couture collection by Iris van Herpen (‘Roots of Rebirth', 2021).

Merlin is a research associate at the Vrije University, Amsterdam, and works with the Fungi Foundation and the Society for the Protection of Underground Networks.

About Wilmore Academy

Wilmore Academy is an NFT marketplace committed to freeing the spirit of enquiry by supporting academic and educational research through the sale of NFTs to individual sponsors. It enables academics, foundations and brands to launch NFTs to support research, typically through donations to universities and foundations. Sponsors of each project join research-focused communities through exclusive discussion channels, progress updates and participation in real-life experiences.

Media contact: [email protected]

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TOKYO, Jan 27, 2022 - (JCN Newswire) - Hitachi, Ltd. (TSE: 6501, "Hitachi") and Hitachi Industrial Equipment Systems Co., Ltd. ("Hitachi Industrial Equipment Systems") today announced that they have been accelerating the global development of the line building business leveraging industrial robots ("the robotic SI(1) business") and will establish Hitachi Automation, Ltd. ("Hitachi Automation") on April 1, 2022, by reorganizing and integrating the operations and resources within group companies, with the aim of reinforcing the robotic SI business in Japan and ASEAN countries.
Specifically, the robotic SI business involving assembly and conveyor lines for all kinds of manufacturers will be transferred from Hitachi Industrial Equipment Systems, a Hitachi subsidiary to KEC Corporation ("KEC"), a Hitachi Industrial Equipment Systems subsidiary handling robotic SI business mainly in the automobile industry through a company split, while transferring shares of KEC's stock from Hitachi Industrial Equipment Systems to Hitachi's Industry & Distribution Business Unit and changing the tradename at the same time.

For the past few years, Hitachi's Industry Sector has been reinforcing the robotic SI business through Hitachi Industrial Equipment Systems' acquisition of KEC(2) and Hitachi's Industry & Distribution Business Unit's acquisition of JR Automation(3) and Kyoto Robotics Corporation ("Kyoto Robotics").(4) Now by integrating the robotic SI business into Hitachi's Industry & Distribution Business Unit through this reorganization, Hitachi will provide solutions fused with digital technologies while expanding its ability to provide full turnkey solutions in collaboration with JR Automation. Under the new structure, it will contribute to increasing the value of the customer's business by providing one-stop solution with OT(5) centered on robotic SI and IT.

Moreover, the Hitachi Group aims to be a global leader in the robotic SI business based on JR Automation which is developing business mainly in North America and Europe, Hitachi Automation and Kyoto Robotics which will be developing business in Japan and ASEAN countries.

Background

In manufacturing fields in recent years, there has been rapidly growing demand for the automation of workplaces using robots reflecting labor shortage due to the declining birthrate, the aging population, the decrease of the working-age population, and the COVID-19 pandemic. In response to the rapidly changing markets, there has also been an acceleration of digital transformation (DX) leveraging advanced technologies with the goal of creating new value.

Business strategies of the Hitachi's Industry Sector

The basic policy of the Hitachi's Industry Sector is to globally develop "Total Seamless Solutions" that solve "boundary" issues that exist between management, workplaces and supply chain to create new value for businesses leveraging Lumada(6) and Hitachi's combination of OT, IT and products.

At the same time, the need for automation using robots in workplaces is increasing. The field of robotic SI, which involves a massive amount of data, is playing a central role in connecting management and workplaces to achieve overall optimization. In this environment, through the acquisition of KEC and U.S.-based JR Automation in 2019, and the acquisition of Kyoto Robotics in 2021, Hitachi is globally expanding and strengthening its capabilities in the robotic SI field.

With the goal of increasing its competitiveness in the robotic SI business in Japan and ASEAN countries, Hitachi has decided to integrate its robotic SI business resources into Hitachi Automation.

Objectives of the establishment of Hitachi Automation

KEC has developed the robotic SI business for automobiles and other manufacturing workplaces mainly for Japanese companies in Japan, South Korea, China, the U.S. and India since its foundation in 1981. It has proprietary knowledge of robotic SI technologies, especially in welding processes. Hitachi Industrial Equipment Systems develops the robotic SI business centering on assembly and conveyor processes in a wide range of business categories leveraging its control technologies, such as connected products.

By achieving the following objectives of this business reorganization and integration, the Hitachi Group aims to be a global leader in the robotic SI business through this reinforcement and expansion of the business:

1. Integrate resources including the robotic SI technical capabilities, expertise and customer bases of KEC and Hitachi Industrial Equipment Systems and reinforce the foundation of the business by expanding their front engineering functions.
2. Expand Hitachi Automation's capabilities to provide full turnkey solutions in line building in Japan and ASEAN countries through a partnership with JR Automation that has knowledge and advantages in a wide range of industries and line of robotic SI and provides full turnkey solutions in line building, from upstream proposal, design and manufacturing through to construction in the U.S., Europe and ASEAN countries.
3. By placing Hitachi Automation under Hitachi's Industry & Distribution Business Unit, accelerate the fusion between digital solutions analyzing and optimizing data leveraging Lumada handled by the Business Unit and robotic SI which involves a massive amount of data from workplaces. This will enable Hitachi to provide "Total Seamless Solutions" for overall optimization by digitally connecting manufacturing workplaces and management which have become more and more intelligent to contribute to increasing the value of the customer's business.

Statement by Kazunobu Morita, Vice President and Executive Officer, CEO of the Industry & Distribution Business Unit, Hitachi, Ltd.

"The needs for automation have been increasing rapidly in the manufacturing industry due to a shortage of labor, the retirement of highly skilled workers and a decrease in production engineers. Against this backdrop, Hitachi has focused on the reinforcement of its robotic SI business through mergers and acquisitions in Japan and in the U.S. over the past few years.

I am confident that Hitachi Automation, which will be established by reorganizing and integrating the resources of the group, will contribute to solutions to the problems faced by customers in manufacturing industries in Japan and ASEAN countries. In the future, we will provide 'Total Seamless Solutions' that maximize business value from the customer's management perspective by combining robotic SI with Hitachi's products, OT, IT and Lumada which utilizes advanced digital technology, and by realizing cyber-physical system as linking cyberspace and real space, thereby contributing to the improvement of social, environmental and economic value."

(1) SI: Systems Integration
(2) Hitachi Industrial Equipment Systems Co., Ltd. news release titled "Hitachi Industrial Equipment Systems Entered into Agreement to Acquire KEC, Robotic System Integrator" announced on March 22, 2019.
(3) Hitachi, Ltd. news release titled "Hitachi Agrees to Acquire JR Automation, a Robotic System Integrator in the US" announced on April 24, 2019.
(4) Hitachi, Ltd. news release titled "Hitachi Acquires Kyoto Robotics, a Start-up Developing Intelligent Robotic Systems" announced on April 8, 2021.
(5) OT: Operational Technologies
(6) Lumada: General name of solution service technology using Hitachi's advanced digital technology to generate value from customer data and accelerate digital innovation

About Hitachi, Ltd.

Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, contributes to a sustainable society with a higher quality of life by driving innovation through data and technology as the Social Innovation Business. Hitachi is focused on strengthening its contribution to the Environment, the Resilience of business and social infrastructure as well as comprehensive programs to enhance Security & Safety. Hitachi resolves the issues faced by customers and society across six domains: IT, Energy, Mobility, Industry, Smart Life and Automotive Systems through its proprietary Lumada solutions. The company's consolidated revenues for fiscal year 2020 (ended March 31, 2021) totaled 8,729.1 billion yen ($78.6 billion), with 871 consolidated subsidiaries and approximately 350,000 employees worldwide. For more information on Hitachi, please visit the company's website at https://www.hitachi.com.

About Hitachi Industrial Equipment Systems Co., Ltd.

Hitachi Industrial Equipment Systems Co., Ltd. headquartered in Tokyo, Japan, is a subsidiary of Hitachi, Ltd., and is engaged in the manufacturing, sales and services of industrial components and equipment. The company offers various industrial products including motors, factory automation/control systems, wind/water systems, pneumatic systems, power distribution, environmental systems and labor-saving systems. For more information, visit http://www.hitachi-ies.co.jp/english.


Copyright 2022 JCN Newswire. All rights reserved. www.jcnnewswire.comHitachi, Ltd. and Hitachi Industrial Equipment Systems Co., Ltd. today announced that they have been accelerating the global development of the line building business leveraging industrial robots and will establish Hitachi Automation, Ltd. on April 1, 2022.

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