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Pixis (Formerly Pyxis One) Raises $100M in SoftBank Vision Fund 2-led Series C to Grow Its Codeless AI Infrastructure
The Series C round was led by SoftBank Vision Fund 2, with participation from new investor General Atlantic, a leading global growth equity firm. Existing investors Celesta, Premji Invest, and Chiratae Ventures also participated in the round. With the close of its US $17M Series B round just four months prior, Pixis has raised a total of US $124M to date since its inception in 2018.
Founded by Shubham A. Mishra (Global CEO), Vrushali Prasade (CTO), and Harikrishna Valiyath (CBO), the Pixis AI infrastructure leverages self-evolving neural networks to empower over 100 customers worldwide with AI-powered decision-making. Having witnessed a 600% growth since its inception, today, Pixis is uniquely poised to disrupt marketing to make it more agile and data-backed, especially in a world that is speedily heading towards a cookieless web. The SoftBank Vision Fund 2 investment in Pixis confirms that in a cookieless world, Artificial Intelligence could be the big differentiating factor for brands.
Priya Saiprasad, Partner at SoftBank Investment Advisers said, "Marketing is one of the largest spending categories for companies but many of its decisions are still driven by intuition rather than data. Pixis has developed an end-to-end codeless AI infrastructure, that equips teams with cutting-edge data science to automate and improve core processes, from budget allocation to real-time campaign optimization and reporting. We are excited to partner with Shubham and the team to support their mission to make marketing data-backed, intelligent, agile, and effortlessly scalable in the new cookie-less world."
Shubham Mishra continued, "The web going cookieless, in conjunction with decreasing access to the depth of data that was previously available, is a worrisome situation for marketers. In this environment, it is self-evolving neural networks that are proving to be invaluable assets in countering the disruptions to the marketing landscape. We're excited to partner with SoftBank Vision Fund 2 and General Atlantic to make codeless AI infrastructure accessible to every market in the world."
Customers using the Pixis AI infrastructure have witnessed a 20% decrease in acquisition costs on average, in addition to at least 300 hours of manual work saved per month. The alluring factor for customers, however, is definitely the prospect of activating AI in 8 seconds without having to write a single line of code.
"Pixis is on a rapid growth trajectory and the fresh funds will help us far exceed our timelines for that", said Neel Pandya, the company's APAC CEO. "Especially with the introduction of our unique AI plugin, we've recorded enormous growth and retention with our current customer base. The capital will also help us speed up our tech development and bring to market newer products more quickly."
Looking ahead, Pixis aims to add over 200 customizable self-evolving AI models to the infrastructure it offers and has already introduced close to four dozen AI models since its last funding. And now, with the US$100 million Series C funding, Pixis is all set to fast-track tech and AI development.
About Pixis (formerly Pyxis One)
Pixis is a California-based technology company that provides codeless AI infrastructure to enable customers to scale accurate data-driven marketing. The company's codeless AI infrastructure currently comprises over four-dozen proprietary AI models that are deployed across an ecosystem of products and plugins. Pixis is on a mission to provide marketers with robust plug-and-play AI products without them having to write a single line of code.
About General Atlantic
General Atlantic is a leading global growth equity firm with more than four decades of experience providing capital and strategic support for over 445 growth companies throughout its history. Established in 1980 to partner with visionary entrepreneurs and deliver lasting impact, the firm combines a collaborative global approach, sector-specific expertise, a long-term investment horizon, and a deep understanding of growth drivers to partner with great entrepreneurs and management teams to scale innovative businesses around the world. General Atlantic currently has over $86 billion in assets under management inclusive of all products as of September 30, 2021, and more than 215 investment professionals based in New York, Amsterdam, Beijing, Hong Kong, Jakarta, London, Mexico City, Mumbai, Munich, Palo Alto, Sao Paulo, Shanghai, Singapore, and Stamford. For more information on General Atlantic, please visit the website: www.generalatlantic.com.
Related link
https://www.linkedin.com/posts/softbank-investment-advisers_marketing-is-one-of-the-largest-spend-categories-activity-6889927122006106112-_7xh
https://techcrunch.com/2022/01/18/softbank-ai-infrastructure-pyxis-one-pixis/
Media contacts
Brand: Pixis
Contact: Anjali Devaiah, Rishabh Chauhan
Email: [email protected] , [email protected]
Website: https://pixis.ai/
SOURCE: Pixis
Copyright 2022 ACN Newswire. All rights reserved. www.acnnewswire.comPixis (formerly known as Pyxis One), a leading provider of contextual codeless AI infrastructure for complete marketing optimization, today announced it has secured US $100M in Series C funding. Pixis will leverage the fresh funds to help the company rapidly scale its AI platforms and plugins, as well as accelerate expansions across North America, Europe, and APAC.
2FA Compromise Led to $34M Crypto.com Hack
In a statement on its website today, Crypto.com revealed fresh details concerning a recent hack on its platform, stating that 483 of its customers were affected and that unauthorized withdrawals of over $15 million in ETH, $19 million in BTC, and $66,200 in ‘other currencies’ occurred. The total losses, which amount to more than $34 million at today’s cryptocurrency prices, are more than analysts had projected before Crypto.com’s announcement. The company’s post-mortem came just one day after CEO Kris Marszalek admitted the breach in a Bloomberg TV interview. After many Crypto.com users claimed their funds had been stolen, he confirmed the breach, which had previously been received with cryptic responses from the corporation, referring only to an ‘event.’ During the interview, Marszalek did not reveal how the hack occurred, but he did disclose that Crypto.com has refunded all affected accounts. According to today’s announcement, Crypto.com discovered the suspicious activity on Monday, when ‘transactions were being approved without the user entering the 2FA authentication control.’ To investigate the problem, the site temporarily halted all withdrawals for 14 hours. The attacker was able to approve transactions without triggering 2FA, which is required for all users, according to Crypto.com. Customers were asked to enter into the platform and set up their 2FA tokens again after the company ‘revoked all client 2FA tokens and added additional security hardening measures,’ according to the company. Users will be warned and have ‘enough time to react and respond’ by contacting the Crypto.com staff if the withdrawal appears to be unlawful. The extra precautions include a mandatory 24-hour delay between the registration of a new withdrawal address and the first withdrawal. Following the incident, the company undertook an internal investigation and hired third-party security experts to examine its platform, according to the company. To improve security, it announced plans to move away from two-factor authentication and toward ‘real multi-factor authentication,’ though it did not provide a date. In a statement today, Crypto.com also stated that ‘beginning February 1st, the Worldwide Account Protection Scheme (WAPP) will be introduced in select regions,’ a programme that will recover cash up to $250,000 for “eligible consumers” in the event of an unauthorized withdrawal. Users must enable multi-factor authentication on all transaction types where it is available, set up an anti-phishing code at least 21 days prior to the reported unauthorized transaction, file a police report and provide it to Crypto.com, complete a forensic investigation questionnaire, and not be using a jailbroken device to qualify for the programme, according to the company. While Crypto.com is the world’s fourth-largest cryptocurrency exchange, it has been aggressively expanding its presence in the United States in recent months, with stunts such as viral advertisements starring actor Matt Damon and a $700 million purchase of the naming rights to the Los Angeles Lakers and Clippers Arena. It bills itself as the ‘fastest-growing’ cryptocurrency exchange, and earlier this week announced a $500 million expansion of its venture capital arm to support early-stage crypto businesses. The consequences from this week’s hack, as well as the company’s tardy response, may threaten to halt some of the company’s expansion in the United States.
The post 2FA Compromise Led to $34M Crypto.com Hack appeared first on Cryptoknowmics-Crypto News and Media Platform.
Union Bank of the Philippines to Enhance Crypto Trading & Custody Services
Union Bank of the Philippines plans to choose Metaco and IBM to enhance cryptocurrency trading and custody services, taking advantage of the Asian country's rapid adoption of digital tokens. (Read More)
Union Bank of the Philippines selects Metaco and IBM to facilitate digital asset custody operations
"With the recent launch of our APAC headquarters in Singapore, we can ensure that we continue to offer best-in-class services to UnionBank and other clients in the region," says Patrick Enjalbal, VP Customer Success managing director of Asia-Pacific region at Metaco.
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