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RoboMarkets and BMW M Motorsport Accelerate into 2024-2025

Date:

European
brokerage firm RoboMarkets has announced the extension of its premium
partnership with BMW M Motorsport for the 2024-2025 Deutsche Tourenwagen
Masters (DTM) seasons.

It’s worth
highlighting that the broker has been cooperating with the motorsports team since 2019, providing RoboMarkets with brand exposure in the popular
racing series in Germany.

The BMW M4
GT3 race car will sport the RoboMarkets logo on its bonnet, doors, roof, and
boot lips as part of the sponsorship deal between the European brokerage firm
and BMW M Motorsport. The agreement also includes RoboMarkets branding on media
stands and team garage walls throughout the 2024-2025 DTM seasons.

The first contract extension between BMW M Motorsport and RoboMarkets took place in mid-2021. Finance Magnates reported on another extension in 2023. At that time, experienced German driver René Rast joined the team and continued to race for the team with car number 33.

“The
backing of BMW M Motorsport partners like RoboMarkets is crucial to our
success. We had a strong 2023 season, with a victory at the Red Bull Ring and
several podium finishes,” Rast said, expressing his gratitude for the continued support. We’ll build on that
foundation and strive for even greater achievements in the upcoming
seasons.”

The 36-year-old driver is a member of the Schubert Motorsport team and is regarded as one of the most skilled and adaptable drivers in Germany. He has clinched the DTM championship three times—in 2017, 2019, and 2020. Rast started his racing career in Formula BMW in 2003 and 2004 and participated in BMW M3 DTM tests in 2011, prior to BMW M Motorsport’s comeback to the DTM series.

The 2024
DTM season will feature eight races across Germany, the Netherlands, and
Austria, showcasing the skills of top drivers and the capabilities of
cutting-edge race cars. RoboMarkets and BMW M Motorsport are thus embarking on
their fifth season of collaboration.

Motorsport, Not Just Football

RoboMarkets’
prolonged collaboration with BMW demonstrates that interesting disciplines exist beyond football in the world of brokerage and sports promotions.

This is
also evidenced by the agreement made in February this year between Vantage
Markets and the NEOM McLaren Extreme E racing team
for a third consecutive
year. Initiated in 2022, the partnership between the UK-based Vantage and the
NEOM McLaren team is built on a “shared commitment towards
innovation.” In line with this, Vantage and McLaren have engaged in
philanthropic activities, such as the Vantage Foundation, which funds
sustainability projects with proceeds from auctions of the race team’s used equipment
and branded merchandise.

While
brokers primarily leverage football for promotions, motorsports have
increasingly become a target for such sponsorships, starting with XTB’s
pioneering sponsorship of an F1 team 12 years ago.

It’s no
coincidence that motorsport is the second most popular discipline among
brokers, right after football

European
brokerage firm RoboMarkets has announced the extension of its premium
partnership with BMW M Motorsport for the 2024-2025 Deutsche Tourenwagen
Masters (DTM) seasons.

It’s worth
highlighting that the broker has been cooperating with the motorsports team since 2019, providing RoboMarkets with brand exposure in the popular
racing series in Germany.

The BMW M4
GT3 race car will sport the RoboMarkets logo on its bonnet, doors, roof, and
boot lips as part of the sponsorship deal between the European brokerage firm
and BMW M Motorsport. The agreement also includes RoboMarkets branding on media
stands and team garage walls throughout the 2024-2025 DTM seasons.

The first contract extension between BMW M Motorsport and RoboMarkets took place in mid-2021. Finance Magnates reported on another extension in 2023. At that time, experienced German driver René Rast joined the team and continued to race for the team with car number 33.

“The
backing of BMW M Motorsport partners like RoboMarkets is crucial to our
success. We had a strong 2023 season, with a victory at the Red Bull Ring and
several podium finishes,” Rast said, expressing his gratitude for the continued support. We’ll build on that
foundation and strive for even greater achievements in the upcoming
seasons.”

The 36-year-old driver is a member of the Schubert Motorsport team and is regarded as one of the most skilled and adaptable drivers in Germany. He has clinched the DTM championship three times—in 2017, 2019, and 2020. Rast started his racing career in Formula BMW in 2003 and 2004 and participated in BMW M3 DTM tests in 2011, prior to BMW M Motorsport’s comeback to the DTM series.

The 2024
DTM season will feature eight races across Germany, the Netherlands, and
Austria, showcasing the skills of top drivers and the capabilities of
cutting-edge race cars. RoboMarkets and BMW M Motorsport are thus embarking on
their fifth season of collaboration.

Motorsport, Not Just Football

RoboMarkets’
prolonged collaboration with BMW demonstrates that interesting disciplines exist beyond football in the world of brokerage and sports promotions.

This is
also evidenced by the agreement made in February this year between Vantage
Markets and the NEOM McLaren Extreme E racing team
for a third consecutive
year. Initiated in 2022, the partnership between the UK-based Vantage and the
NEOM McLaren team is built on a “shared commitment towards
innovation.” In line with this, Vantage and McLaren have engaged in
philanthropic activities, such as the Vantage Foundation, which funds
sustainability projects with proceeds from auctions of the race team’s used equipment
and branded merchandise.

While
brokers primarily leverage football for promotions, motorsports have
increasingly become a target for such sponsorships, starting with XTB’s
pioneering sponsorship of an F1 team 12 years ago.

It’s no
coincidence that motorsport is the second most popular discipline among
brokers, right after football

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