Blockchain
How to Pick the Best Email Marketing Services

Email is far from dead. By 2024, more than 361 billion emails will be sent a day, making it a powerful and cost-effective marketing tool. Email marketing alone acquires 40x more customers than Facebook and Twitter campaigns combined. The vast majority of marketing professionals express that email engagement is one of their top metrics for measuring content performance, and 59% say email is their biggest source of ROI.
To achieve effective email marketing success, marketers need to know how to boost email open rates, increase click rates, and avoid spam complaints. Less than one-quarter of marketing emails are opened by recipients. Replacing irrelevant or uninteresting subject lines and instead, using the email recipient’s name or location can increase open rates. Brevity and direct language are also helpful. Additionally, testing subject lines using A/B testing can show which variation your customers prefer. Segment contacts ensure subscribers receive relevant content and increase the likelihood your audience will engage with the email.
Less than 3% of marketing email recipients click for more, leaving a lot of room for improvement. Avoiding “click here” and creating concise link text can increase your click rates. Using A/B testing to assess content blocks and embedding multiple links to the same content can also improve click rates.
Most email recipients that report emails as spam are automatically signed up without their permission. This includes customers who made a purchase, trade show or event attendees, and email addresses purchased by marketers. Another common reason for reported spam is neglecting subscribers for a long period of time in which they forget they signed up for the emails. Tools to prevent spam complaints include asking customers to opt-in for emails, explaining email benefits, and setting expectations for email frequency.
Today, marketers have many email marketing platforms to choose from, and finding the best option for your business is imperative. When exploring marketing platforms, look for integrations, mobile optimization, automation, and list segmentation. Looking for beginner-friendly features like online tutorials and live support is also key.
The best email marketing services include Constant Contact, AWeber, Mailchimp, Sendinblue, Drip, and ConvertKit. Key features and limitations are listed below. While Constant Contact has a real-time tracking and reporting interface, it lacks some segmentation and A/B testing. AWeber offers subject line A/B testing, but it’s difficult to add/remove contacts. When choosing an email marketing platform, it’s critical to decide what is most important for your business and what platform aligns most effectively.
Blockchain
Craig Wright Sues Bitcoin Developers Over Stolen BTC Worth $5 Billion


The self-proclaimed Satoshi Nakamoto, Craig Wright, has filed yet another lawsuit within the cryptocurrency industry. This time, he has targeted the developers of BTC, BCH, BSV, and BCH ABC requesting that they retrieve access to BTC stolen from his personal computer worth about $5 billion.
CSW Sues BTC Developers Because he was Hacked
Wright has publicly claimed that he is the person behind the Bitcoin network for years – Satoshi Nakamoto. This narrative, which lacks any conclusive evidence, has been highlighted once more by the latest law firm that will represent him in his most recent lawsuit against representatives of the cryptocurrency space.
Ontier, a UK-based litigation law firm, has published a press release asserting that it has informed the developers of Bitcoin (BTC), Bitcoin Cash (BCH), Bitcoin SV (BSV), and Bitcoin Cash ABC (BCH ABC) of the lawsuit.
With these “ground-breaking legal proceedings,” the firm acts on behalf of Tulip Trading Limited (TTL) – a Seychelles-based company with a primary beneficial owner – Craig Wright. The nature of the lawsuit is somewhat controversial, to say the least.
“In February 2020, Dr. Wright’s personal computer was hacked by persons unknown and encrypted private keys to two addresses, which hold substantial quantities of Bitcoin belonging to TTL, were stolen. These assets were, and continue to be, owned by TTL. The theft is the subject of an ongoing investigation by the Cyber Crime division of the South East England Regional Organized Crime Unit.”
Consequently, the lawsuit has requested that the developers “enable TTL to regain access to and control of its Bitcoin on the grounds that they owe Bitcoin owners both tortious and fiduciary duties under English law as a result of the high level of power and control they hold over their respective blockchains.”
Per their estimation, the sizeable amount has a value of over £3.5 billion or about $5 billion.
More to Follow?
Paul Ferguson, a Partner at Ontier, commented that Wright, the supposed creator of BTC, has “always intended Bitcoin to operate within existing laws.” Moreover, he believes that the Bitcoin developers have the power and obligation to deploy code to “enable the rightful owner to regain control” of his assets.
Should Wright’s lawsuit succeed, others in a similar position could follow suit, added Ferguson.
Craig Wright is no stranger to initiating lawsuits against crypto industry representatives. In his previous one, his lawyers requested two Bitcoin-related websites to remove the BTC whitepaper, which received quite adverse reactions from the community.
Featured Image Courtesy of TheConversation
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Blockchain
All of the Federal Reserve’s wire and ACH systems are down


All of the services available through the Federal Reserve’s online portal have been down for more than an hour.
According to the Federal Reserve Bank Services’ website, the bank is experiencing a disruption in its account services, central bank, Check 21, check adjustments, FedACH, FedCash, FedLine Advantage, FedLine Command, FedLine Direct, FedLine Web, Fedwire Funds, Fedwire Securities, and National Settlement — all services typically available — which started at 6:18 PM UTC today. In addition, all the access solutions that the Fed offers, with the exception of FedMail, are also offline.
Washington Post reporter Rachel Leah Siegel reportedly received an alert from the Fed saying its staff were “currently investigating a disruption to multiple services” and would “continue to provide updates as soon as they are available.”
“A Federal Reserve operational error resulted in disruption of service in several business lines,” said Jim Strader from the Federal Reserve Bank of Richmond. “We are restoring services and are communicating with all Federal Reserve Financial Services customers about the status of operations.”
This story is developing and will be updated.
Source: https://cointelegraph.com/news/all-of-the-federal-reserve-s-wire-and-ach-systems-are-down
Blockchain
Why it’s critical to monitor Bitcoin miners’ position over the next 2 weeks

The narrative of a bear-led correction is always around, even during the headiest of bull runs. A similar situation is unraveling at the moment, with many still expecting Bitcoin’s performance to take a more calamitous turn.
At press time, while Bitcoin had recovered to climb north of $50,000, some key on-chain metrics seemed to suggest that selling pressure might not be done yet, especially on the miners’ side.
Bitcoin Miners’ Outflow Multiple, Volumes on the rise
According to Glassnode data, Bitcoin Miner Outflow Multiple climbed to touch a monthly high after BTC’s decline on the charts. The aforementioned metric relates to the period of time when the amount of Bitcoin flowing out of miners’ addresses is higher than the historical average.
Alongside the same, Outflow volumes of Bitcoin miners also climbed to a 1-month high with over $4.5 million on a 7-day average.
Now, while at first glance that may sound concerning over the short-term, the fact of the matter is that the long-term perspective is still in the green.
The Miners’ Position Index is a good example. When the market was correcting back in mid-January, the MPI had surged to a high of 12.65, underlining extremely high selling pressure from miners (An Index reading of over 2 suggests that a majority of miners are selling). On the contrary, the latest drop in Bitcoin’s price pushed the MPI only up to 3.50, with the same down to 2.56, at press time.
Further, additional data seemed to suggest that small miner outflows may have contributed to high outflow volumes since these entities need to balance out their cash reserves on a consistent basis.
Bitcoin hashrate and difficulty is still relatively high
The relative hashrate for Bitcoin has dropped over the course of February, but it is important to note that over the past 3 days, the relative change is very negligible. In fact, the current hashrate is still well above 2020’s highest rate, a finding that means that miners are still active and possibly profitable, despite corrections being the norm for most of the past 24-36 hours.
On the question of mining difficulty, the attached chart seemed to suggest that the difficulty was at an all-time high on 23 February with a hashrate of 21.724t. With a difficulty adjustment imminent on the charts, a minor correction would mean that bear-led corrections would not be dragged forward due to miners’ activity.
That being said, it remains critical to monitor miners’ position over the next couple of weeks.
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