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eSports Firm ‘K10’ Enters the Metaverse with Valorant


K10 eSports says it will stream all its matches live in virtual venues within the TCG World Metaverse. By blending the physical and virtual worlds, this will bring viewers closer to action.

This comes at a time when they are pushing for glory in games like CS2, Valorant, and other upcoming titles.

The evolution of eSports

The approach shows the evolving nature of eSports and the gaming industry, with K10 ready to give fans an unprecedented immersive experience.

According to K10, the idea is that “instead of merely watching a game on a screen, enthusiasts can now step inside virtual arenas, feel the atmosphere of a live match, interact with fellow fans, and even get a behind-the-scenes look at their favorite players.”

With this experience, fans feel like they are right there with the team, as it bridges the physical and digital worlds.

“The metaverse is not just a digital realm; it’s the future of entertainment. By bringing eSports into this virtual domain, we’re not just playing games; we’re creating experiences,” said Oliver Holloway from K10.

“When it comes to eSports and the metaverse, there are many roads to success, but with the activations we have worked on together, we are building tomorrow’s champions today,” added Holloway.

Fans seem excited about the new experience too. Responding to a post on the X platform about this development, one fan identified as Pouessel Frederek admitted that “it’s going to be an incredible experience.”

More than entertainment

This experience is more than entertainment for gamers; it allows them to be part of a community while “witnessing history in the making.”

The metaverse also provides countless opportunities for fans, such as virtual meet-and-greet experiences as well as access to other exclusive in-game events.

“We believe in pushing boundaries. With TCG World Metaverse, we’re not just offering a new way to watch eSports; we’re reimagining the entire fan experience,” revealed Ethan Rogerson from K10.

“From a multitude of event experiences, which include many domestic events, to the CS:GO Paris Major with a crowd of 20,000 strong, there is a unique comparison that can be made to the amazing community offered by TCG and the Metaverse. Now is the time to unlock the future,” added Rogerson.

Also read: Meta Challenged as Holly Elmore Leads Protest on Open-Source Safety

eSports Firm 'K10' Enters the MetaverseeSports Firm 'K10' Enters the Metaverse

A new chapter begins

The integration with the metaverse opens a new chapter for K10 eSports as it continues to dominate the leaderboard and set the pace in the industry.

Holloway further expressed the company’s commitment to breaking new ground and bringing memorable experiences to the eSports industry.

“We will connect eSports and the metaverse; we will connect the passion for technology, gaming, and competitive play to all the fans and supporters; and we will provide unique immersive experiences,” said Holloway.


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